.webp)
Investing in SEO services at the early stages of your startup is a sound decision that will bring immediate and lasting benefits. Key advantages include:
The beauty of SEO is its pinpoint accuracy in targeting people who are actively seeking your product or services. With the right content strategy, your startup can showcase your offerings to an audience who are more likely to transact.
Mirroring the classic tale of David and Goliath, SEO will be your sling that will help your small startup outperform industry giants. And just like a sling, SEO is a relatively inexpensive method to outrank competitors.
The sooner you start with SEO, the better as this will position your website higher in search engine results and attract customers from the get-go. Plus, SEO can produce more qualified leads at a lower cost than other marketing channels.
Boasting more than ten years in the field, we understand that a universal approach doesn't work for SEO services, especially for startups. Whether you're launching a new startup or scaling an existing venture, we're here to tailor an SEO strategy that perfectly aligns with your specific needs.
Our team of SEO professionals will establish the foundations of your digital marketing initiatives and drive sustained organic growth for the foreseeable future.
Let our team guide you in auditing and refining your current online assets. Together, we can uncover immediate gains and strategic opportunities for your startup.
With SEO experiments and automation, we can help optimize your marketing spend, dominate search results, and connect with new audiences. With our help, we'll turn your promising startup into a 7 or 8-figure company.
SEO for startups is a multi-disciplinary practice covering everything from brainstorming online marketing strategies to technical implementation and enhancing conversion rates. Let’s have a look at the variety of startup SEO services we offer.
Our experts can determine the optimal keywords for you to focus on, as well as those to steer clear of. The results of the keyword research will help match your website's content with the user's intent.
A deep dive will uncover your competitors' SEO strategies and content marketing approach, which allows us to uncover gaps in their tactics and opportunities for you to capitalize on. With our guidance, your business can anticipate market trends, adapt to changes swiftly, and maintain a leading position in your industry.
We'll look beyond the facade of your website and examine underlying issues that hinder both search engines and users from accessing your pages. The resulting technical SEO action plan ensures that your pages are not only visually appealing but also technically sound.
We fuse the results of the keyword research, competitor analysis, and website audit into an action plan that will rocket your website to the top of Google search results. We'll put together a timeline and resources needed to make it possible.
Content that pleases both users and search engines is the backbone of a successful SEO campaign. Serphead's expert SEO copywriters specialize in producing content that's not only engaging but also showcases your brand's authority and expertise in the subject.
By working with Serphead, you gain access to a team of experienced professionals who understand the intricacies of link-building and content marketing. We can produce or guide your team on creating "people first" content that naturally attracts links and engages audiences. While we're at it, our team will secure backlinks on your behalf by actively pursuing guest posting, influencer collaborations, and strategic partnerships.
We will analyze page heatmaps and observe how website visitors behave and interact with your page. By studying where users linger and where they exit, our team will prepare and test solutions that will make your pages conducive to conversions.
We tailor our approach to suit different languages, cultural nuances, and search engine preferences to ensure your website ranks high in multiple countries and resonates with local audiences. Our team of experts is proficient in multilingual keyword optimization, geo-targeting, and local search engine algorithms, which are critical in expanding your reach in international markets.
Fintech
Artificial Intelligence
Delivery Services and Logistics
Blockchain
Consumer Media
Ecommerce
Healthcare
Foodtech
Real Estate
Education
B2B Software
Gaming
Have a question about outsourcing your startup's SEO tasks to a marketing agency? It's been probably asked before and here are our answers:
How much do startup SEO services cost?
The market rates for startup SEO services vary. One-off projects may cost from $5,000 to $30,000 while a monthly SEO retainer fee may start from $1,000 to $3,000 a month. The actual cost of doing SEO depends on the scope of work and complexity.
At Serphead, we offer tailor-made Startup SEO services aligned with your business objectives, with monthly plans beginning at $2,000. Our services are adaptable and scalable, we can pour more resources for faster results.
We won't bind you to a long-term contract either. If your business only needs minor SEO work, our team will exert maximum effort while we work with you for a couple of months. You have the option to extend or end the partnership whenever you choose.
Can Serphead optimize Webflow and WordPress-based websites?
Absolutely, our SEO professionals specialize in working with WordPress and Webflow pages.
Having earned our clients' trust, we implement page improvements directly on the staging or the production website. We can do the same for you if you will allow us.
Our team also takes advantage of the numerous SEO plugins available that can be utilized to optimize your site's ranking.
Where should I invest, SEO or social media influencers?
There's a common misconception that social media marketing directly influences SEO rankings through signals like links, likes, and followers. In reality, Google places limited trust in social media signals due to their potential for manipulation.
We're not saying that social media influencers don't bring anything to the table. In fact, social media is a massive driver of brand awareness.
In a well-rounded marketing approach, social media campaigns and SEO should complement each other. We recommend initially focusing on SEO campaigns, as they lay a fundamental groundwork for broader marketing efforts.
Why isn’t my startup website showing up on Google search results?
If your startup website isn't showing up in Google search results, it could be due to several factors.
New websites might not be indexed by Google yet, as it takes time for search engines to discover and index new sites. Another possible reason is that Google doesn't trust your website yet because it lacks high-quality backlinks and has low domain authority. This state is often called a "sandbox period". Do check our guide to help your website get out of Google Sandbox fast.
Technical issues can also hinder your website's appearance in search results. Problems like crawl errors, improper use of robots.txt files, or unintentionally setting pages to 'noindex' can prevent Google from indexing your site. Additionally, if your website violates Google's guidelines, perhaps through black hat SEO tactics, it may be penalized or even removed from search results.
Furthermore, factors like slow site speed, non-mobile-friendly design, and insufficient local SEO optimizations can negatively impact your site's ranking, particularly in local search results.
What's more important for my startup, SEO or PPC?
Both SEO and PPC have their unique advantages, and neither can be deemed more important than the other. However, SEO tends to have a more enduring impact. Unlike PPC ads, which are active only as long as you're funding them, the effects of SEO are continuous. For instance, a blog that ranks on the first page today could maintain its position for years to come.
Nevertheless, we advocate for a balanced approach to marketing strategies, combining both organic and paid methods. This synergy maximizes your overall reach, leveraging the immediate impact of PPC with the lasting benefits of SEO.